Vocabulary

Target Audience: Age group, gender, demographics

Message: Depends on target audience

Work Ethic: Liability/effort

Employability skills: Skills needed to have to be hired

20/20 rule: Every 20 minutes take a break so your eyes won't dry out. Blink your eyes for 20 seconds.

Right-To-Know Laws: To warn employees and prevent them from danger

Symbol: Something that stands for an abstract objectIcon: An image that represents an actual object

Vector-based graph: A graph that has a starting and ending point

Specifications of a project: a description of objectives for a project. Contains goals, functionality, and details

Dialog box: Message that pops out of computer and ask questions.

Panel (palette): another box that pops up and has color, layers, and apps

Guidelines: a general rule, principle, or piece of advice

File Extensions: the format of a file

Art Board: Actual work of area

Scratch Area: Area of an art board area, the outside of frame.

Tool Box: All tools used to create an image

Anchor Points: a point on an archer's face.

Path: consists of the general outline of an object.

Direction Handles: Special points placed around an object to move object when clicked or dragged.

Close a Path: A path whose initial and final vertices are the same.

Contextual Menu: it's a tool used like a right-mouse click

Clipping mask: the shape of an object that mask other objects and can make them visible.

Hue: a color or shade

Primary colors: colors that can be combined to make other colors.

Secondary Colors: 2 primary colors are blended together to make another color

Tertiary Colors: a color made by mixing 1 primary with 1 secondary color

Neutral colors: black, white, gray, beige, and brown

Color Schemes: combination of colors

Complementary: colors opposite each other when mixed

Analogous: 3 colors next to each other on the color wheel

Triadic: colors equally split on the color wheel, 3 colors apart

Monochromatic: tints, shades, and tones of a single hue.

Cool Colors: green, blue, and purple shades

Warm Colors: red, orange, yellow, and brown/tan shades

Subtractive Primary Colors: 4 colors (CMYK-cyan, magenta, yellow, black) that are used together for printing.

Additive Primary Colors: color elements that create white light (RGB- red, green, blue)

Typography: the style and appearance of printing

Typeface: a specific kind of design

Serif: a small line connected to the end of a stroke in a letter or symbol

Body type: The specific font that is used often

Display type: large fonts used in headings, advertisements, etc.

Reverse type: White characters on a dark background

Point size: The height of a body type

Ligatures: A special character font that represent two letters as one

Ampersand: The symbol for "and" (&) that is a monogrammatic

Lowercase: the small letters of a font

Uppercase: The big letters of a font

Flush left: the text is aligned along the left margin

Flush right: the text is aligned along the right margin

Centered: letters that are aligned in the center of an object

Justified: Text that is aligned at both the left and right margins

Type Family: a complete set of typeface

Small caps: Capital letters that are the same height as an x-height

Lining: letters that line up at the baseline

Non-lining: letters that don't line up on the baseline

Leading: The amount of space between the lines of a font

Margin: The area from the edge of the paper to the beginning of where you start typing

Kerning: Adjustment of spacing between letters

Tracking: The overall letter-spacing in text

Concept: The main idea behind an image

Final product: a manufactured product that is completed after a long process

Thumbnail: used to monitor text

Initial cap: Big, capital letters that are found at the beginning of each paragraph





















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